Barbara van Mierlo is associate professor, working as a sociologist at the Knowledge, Technology and Innovation Group of Wageningen University. She studies processes of transformative, systemic change towards sustainability and their intersection with everyday social practices. Being actively engaged in these processes, special interests include the significance and features of interactive learning and discursive strategies, the value of change-oriented evaluation, emergence of reflexivity, responsible innovation, and transdisciplinary collaboration. She has developed the methodology of Reflexive Monitoring in Action (RMA), which has a wide international uptake in among others sustainable agriculture, natural resource management, renewable energy and health (http://www.wageningenur.nl/rma).